America’s Promise Alliance, in collaboration with a tenacious group of student content-creators, has launched #FastTrackToFAFSA, a youth-led digital campaign designed to increase FAFSA (Free Application for Federal Student Aid) confidence and completion rates among underserved students.
Thank you to all the leaders and students who inspired and enabled this campaign, including 10,000 Degrees, Beyond 12, and One Goal.
Created by and for students, the campaign builds on a growing TikTok trend in which young people share “how to” tutorials, “hacks,” and encouragement to help their peers overcome common technical and logistical hurdles with the Better FAFSA.
In addition to releasing 10 new, original videos from students (which can be viewed under the 'Reposts' tab of @AmericasPromise’s TikTok profile), the #FastTrackToFAFSA campaign is curating the top “how to” videos that students have found most helpful on TikTok (see the “Likes” tab of @AmericasPromise’s TikTok profile). By creating an ad-hoc centralized repository, we’re aiming to make the content more easily accessible and searchable to the students who need it.
PLEASE SHARE THE CAMPAIGN WITH YOUR NETWORKS
Use the template copy and assets below to craft posts that will resonate with your audience(s).
Share the Campaign with Supporters | LinkedIn: We've written a detailed blog about the campaign process, which you can find at www.AmericasPromise.org/FastTrackToFAFSA. Share this blog link on its own, with the copy below, and/or by pairing it with the video or graphic asset available for download below. You may also reshare our LinkedIn post here.
TEMPLATE POST COPY
TikTok, Instagram
Having trouble completing your FAFSA or looking for inspiration to stay motivated? Check out the #FastTrackToFAFSA campaign from @AmericasPromise for helpful and inspiring videos created by and for young people. Have your own FAFSA story or tips to share? Create a video and share on TikTok or Instagram using the campaign hashtag #FastTrackToFAFSA.
With all the challenges stemming from the Better FAFSA roll out, it’s amazing to see the creativity, resourcefulness, and entrepreneurial spirit of young people using their voices and platforms to support their peers. The #FastTrackToFAFSA campaign from America's Promise Alliance [TAG] features a series of videos created by and for students who had all experienced varying degrees of challenges with the Better FAFSA first-hand. By sharing their experiences and insights, these student content creators are helping their peers feel confident about completing the FAFSA, addressing common glitches and issues with the form in specific and actionable ways, and earning (or restoring) young people's faith in the FAFSA process. We’re honored to help lift up the voices of these inspiring students through the #FastTrackToFAFSA campaign. With the recent announcement that the opening of this year’s FAFSA will again be delayed, we’re hopeful that this campaign can continue to grow and serve more young people as a source of information and inspiration. [Insert any personalized remarks about your org's role in the Alliance, this campaign, or postsecondary access more broadly here]. Read the full blog at: www.AmericasPromise.org/FastTrackToFAFSA
Download this graphic. Then, see suggested copy (student-facing and supporter-facing versions) above!
Download this graphic. Then, see suggested copy (student-facing and supporter-facing versions) above!
Download this video. Then, see suggested student-facing copy above!
Download this video. Then, see suggested student-facing copy above!
Download this video. Then, see suggested student-facing copy above!
