This Social Press Kit is an ongoing resource: we encourage you to bookmark this page, and check back as we add additional status updates, campaign graphics and tools.
We are grateful for your support in spreading the word about Kesem's free programs for children ages 6-18 who are impacted by a parent's cancer. This Social Press Kit campaign includes click-to-share social media posts, templates, graphics, and more. We encourage you to share these on your own pages and profiles and with your personal and professional networks. This resource will be continuously updated.
Should you have any questions about this Social Press Kit campaign, program recruitment, or the registration process, please reach out to our team at support@kesem.org, and a team member will connect with you within five business days. Thank you for your help in bringing the Kesem magic to more families nationwide!
Spring/Summer 2026
Summer 2026
Summer 2026
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Summer 2026
Free support is here for children facing a parent's cancer š
At @Kesem, we offer programs designed to help these kids find hope, healing, and lasting community.
āļø #CampKesem: a free overnight summer camp where kids can try fun new activities, laugh loudly, build confidence
š» #ClubKesem: virtual monthly gatherings to stay connected all year long
š Friends & Family Day: local, in-person meet-ups that occur throughout the year
With more than 120 local Kesem chapters in 41 states across the country, you can share this message to help us reach more families in need near you. However you connect, youāll find a community that understands and supports you.
Explore programs and register today at kesem.org. š #KesemMagic
Summer 2026
We know that when a parent faces cancer, their kids do, too.
Thatās why @Kesem supports children ages 6-18 through and beyond a parentās cancer with free, fun-filled, creative programs and a lasting community.
No matter your childrenās ages, where you are in the country, or what stage of diagnosis or treatment youāre facing, Kesem offers a range of free programsāboth in-person and virtualāto support your familyās unique journey.
Registration is open now. Learn more and join us at kesem.org. š
#KesemMagic
Summer 2026
#CampKesem is more than just a summer camp. It's where children facing a parent's cancer can try fun new activities, laugh loudly, build confidenceāsurrounded by other kids who just... get it. š
Through meaningful moments, supportive mentors, and friendships that last far beyond the summer, campers find a space where they feel seen, heard, and never aloneāalways 100% free.
Spots are filling up ā learn more and register now at kesem.org. āļø
Summer 2026
āThere was no other support for our children while their dad was sick. They were silently struggling, and Kesem saved them." ā Kesem Parent š
At @Kesem's free and transformative programs, children facing a parent's cancer build friendships, gain confidence, and find a supportive community that understands their journey. And with 99% of parents recommending our programs, families trust Kesem to be there when they need it most.
No child should have to face a parent's cancer alone. Registration is open now for Kesem's free in-person and virtual programs nationwide. Learn more and get started today at kesem.org.
#KesemMagic
Summer 2026
99% of parents shared that...
⨠their child had fun at Kesem
⨠their child found community at Kesem
⨠they would recommend Kesem to other families facing a parent's cancer
No matter your childrenās ages, where you are in the country, or what stage of diagnosis or treatment youāre facing, Kesem offers a range of free programsāboth in-person and virtualāto support your familyās journey through and beyond a parentās cancer.
Don't wait. Registration for Kesem's free programs and services is open now at more than 120 locations in 41 states nationwide. Join the 99% and get involved today at kesem.org.
#KesemMagic
Summer 2026
Connection doesnāt end when camp does š»š
#ClubKesem brings the magic of Kesem all year long through free, virtual monthly meetups.
From fun activities to low-pressure hangouts, itās a chance for kids to stay connected with their Kesem friends ā and meet others across the country who just get it.
No matter where you are, Kesem is always within reach.
Sign up today at kesem.org. š
#KesemMagic
Free support is here š
At @Kesem, #KesemTogether offers a space just for kids ages 6-18 who are facing a parentās cancer ā right when and where their families need it most.
While parents receive care, kids can spend the day playing games, making crafts, and building real friendships with others who understand what theyāre going through. From obstacle courses to bracelet making, every moment is designed for fun, connection, and support ā all completely free.
Learn more and register today at kesem.org. ⨠#KesemMagic
Health and Wellness Team (HWT) recruitment is an ongoing effort that requires collaboration with all Kesem constituents to fill nurse and mental health professional openings at Camp Kesem sessions nationwide. Follow the tips and resources provided in this guide to create a plan with your Kesem chapter to fill your Health and Wellness Team positions.
This toolkit will contain platform updates, graphic resources, and additional templates for your utilization and adaptation. It will be continuously updated, so we recommend checking back based on the posting schedule included in your student resources. For additional information, please see your H&WT Guide or visit the Staff Roles at Camp Kesem page on Kesem's website.
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Summer 2026
Kesem was founded on a simple idea: no child should ever face a parentās cancer alone.
For 25 years at over 100 chapters nationwide, that promise has connected over 90,000 children through campfires and care packages, late-night talks and lifelong friendships. Over time, Kesem has created a legacy of support where campers grow into strong, compassionate adults and volunteers become lifelong advocates for others.
In big and small ways, the invisible thread of the Kesem community weaves people together long after the last campfire has gone out. Itās a constant: showing up in graduations and grief, in weddings and phone calls, in the people who continue to be there, no matter how much time has passed. When you've been a part of Kesem, no matter where you are or how long itās been, you're always carrying Kesem with you.
As we look to the next 25 years, and with cancer rates in young adults on the rise, weāre doubling down on our original promise. Through expanded year-round support, programming beyond camp, and even more meaningful virtual and in-person engagement opportunities, weāre building a community that will one day reach every single one of the 5 million children facing a parentās cancer.
This anniversary is a celebration of what Kesem has been and a commitment to what it will be. A promise to carry the thread forward and bring others in, so that every child facing a parentās cancer receives not just a moment of care, but a lifetime of connection.
This toolkit contains shareable posts and graphics to help you spread the word about our 25th anniversary. Questions? Contact eliza.meng@kesem.org.
October 2025 - October 2026
25th Anniversary
Giving Tuesday: Give Kids Kesem
Children Facing a Parent's Cancer Month
October 2025
November 2025
October 2025
Fall 2025
For 25 years, Kesem has been a FREE source of joy, resilience, and lifelong community for children facing a parent's cancer. Learn more and get involved at kesem.org/25
For 25 years, Kesem has been a safe place where kids facing a parentās cancer can simply be kids. For me, itās home. Whether youāre new to Kesem or an old friend, please join me in spreading the word so even more children facing a parent's cancer can find the FREE, life-changing magic of Kesem. #KesemAt25
Fall 2025
For 25 years, Kesem has been a safe place where kids facing a parentās cancer can simply be kids. Whether youāre new to Kesem or an old friend, please join us as we commemorate this milestone and continue to work towards a future where no child faces a parent's cancer alone. #KesemAt25
Fall 2025
For 25 years, Kesem has been a source of joy, resilience, and lifelong community for children facing a parent's cancer.
Kesem has been one of the most meaningful experiences of my own life, and I'm excited to reconnect with the mission and help further our reach during this milestone year.
If Kesem has been a part of your story, too, now's the time to reconnect. And if you're new to Kesem, there's no better time to get involved.
See kesem.org/25 for to learn more, share your own Kesem story, and help reach even more of the 5 million children facing a parent's cancer.
Fall 2025
This social press kit was created to help you share your Team Kesem journey, spread awareness about Kesem’s mission, and invite your community to support your fundraising efforts as you train for race day.
Here, you’ll find sample captions and graphic copy that you can personalize for your own social media posts throughout your training and fundraising journey. Whether you’re announcing your race, sharing your “why,” or giving a final fundraising push before race day, these resources are here to help make sharing your impact easy and meaningful.
If you have any questions or are interested in getting involved with Team Kesem, visit https://www.kesem.org/ways-to-give/team-kesem
Don't forget to add a link to your fundraising page!
Add your personal story as you craft your Instagram Story!
Don't forget to add a link to your fundraising page!
Iām excited to be running the [RACE NAME] on [DATE] as part of #TeamKesem!
Through Team Kesem, every mile I run helps support children facing a parentās cancer through Kesemās free overnight camps, day programs, virtual experiences, and year-round community. š
Iām honored to run for a cause that creates joy, connection, and lifelong support for kids who deserve it most.
If youād like to support me and Kesemās mission, you can donate here: [FUNDRAISING LINK]
#TeamKesem #KesemMagic
On [DATE], Iāll be running the [RACE NAME] with #TeamKesem ā a community of athletes raising funds and awareness for Kesem, a child's friend through & beyond a parentās cancer.
[PERSONAL CONNECTION OR STORY ā Example: āAfter seeing firsthand how cancer impacts a familyā¦ā OR āAs someone whose family has been affected by cancerā¦ā]
Kesem creates spaces where kids can simply be kids again through free camp programs, community, and ongoing support during some of the hardest moments in their lives. That mission means so much to me, and Iām incredibly grateful to run in support of it.
If youād like to support my fundraising efforts and help bring more #KesemMagic to kids and families, you can donate here: [FUNDRAISING LINK] āØ
Thank you for cheering me on every step of the way!
#TeamKesem #KesemMagic
Race day is almost here! š
In just [X DAYS/WEEKS], Iāll be taking on the [RACE NAME] with #TeamKesem ā and Iām so close to reaching my fundraising goal! š
Every donation helps Kesem provide free overnight summer camp + year-round programs, community, and support for kids facing a parentās cancer, making sure no child has to navigate it alone.
If youāve been meaning to support, nowās the perfect time! Help me cross the fundraising finish line before race day: [FUNDRAISING LINK]
Thank you for being part of these miles and this mission. Letās do this! š„
#TeamKesem #KesemMagic